Event Details

You are invited to an upcoming series of SATSA training that explores the vital intersection of LGBTQ+ inclusivity and tourism.


SESSION TWO: CAPTURING THE RAINBOW HEARTS


Strategic Marketing Insights for LGBTQ+ Tourism


This session offers strategic marketing insights tailored specifically for LGBTQ+ tourism. It explores the nuances of effectively reaching and engaging with LGBTQ+ travellers through targeted marketing strategies.


Participants will gain valuable insights to enhance their marketing efforts and foster meaningful connections with LGBTQ+ travellers, ultimately driving growth and success in this dynamic and evolving market segment.

Key topics include:


  • Understanding Diverse Preferences and Needs: Explore the unique preferences and needs of the LGBTQ+ demographic.
  • Navigating Inclusive Messaging and Imagery: Learn how to craft inclusive and appealing marketing messages and imagery.
  • Practical Guidance for Businesses and Destinations: Gain actionable insights through case studies, best practices, and innovative approaches.


By embracing these principles, we can collectively enhance the travel experiences of all our guests and set a standard of excellence within our industry.

Sponsors and Partners

Connect with 51 people attending this event

View community profiles and add attendees into your favorites list.

Register & Join the Community